The leading advertising technology built for video games.

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🎮 Where Sports Meets Screens: Gaming’s Next Big Advertising Arena 📅 July 9 🕒 12pm ET | 5pm BST Join us for episode 2 of Gaming Ad Ventures to discover how brands are connecting with fans at the intersection of sports and gaming. Register now! hubs.la/Q03tP5H70
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Our latest report, created in partnership with @GoSuperAwesome, is NOW LIVE! 🎉 Discover why gaming is crucial in connecting with younger audiences like Gen Z & Gen Alpha. Ready to unlock the power of gaming? 🕹️ Download your free copy now! 👉 hubs.la/Q02Vf_1K0
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Join us on October 29 to unlock in-game measurement! 🎮✨ We’re bringing together industry leaders to explore how intrinsic in-game advertising is revolutionizing the way brands connect with gaming audiences. 👉 Register now to secure your spot! hubs.ly/Q02QdVGs0
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Join us and our partners at @Gameloft and @AWS for a deep dive into the world of intrinsic in-game ad monetization. Whether you're new to ad monetization or want to maximize your game's revenue potential, this is an opportunity you don't want to miss! hubs.la/Q02PsyD80
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In busy gaming environments, how can you make players remember your ads? 🧠🕹️ 👉🏻 Discover the secrets behind designing in-game creatives that captivate and convert in our laterst creative report: hubs.la/Q02H6r_70
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🎉🇯🇵 We’re thrilled to announce our partnership with ARROVA, a member of Hakuhodo DY Holdings Inc. and a pioneer in game marketing, to accelerate our efforts and bring our solution to the Japanese market. 👉🏼 Read more about this exciting partnership: hubs.la/Q02GRLjX0
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🎮 Calling all game developers! Join us at the world’s largest video games event - Gamescom 2024 - in Cologne, Germany already next month! Connect with our team: Guy Ben-Dov, Irma Harlann, and Jascha Maijer, or email us at marketing@anzu.io. See you there!
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🎉 ♻️ We're proud to announce that for the first time, Anzu and @CedaraInc are giving advertisers and agencies globally the power to measure and compensate their #carbonemissions for intrinsic in-game campaigns! 👉🏼 Read about it here: hubs.la/Q02F06kK0 #ingameads #gaming
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🕹️ 🌎 While often seen as an entertainment source, #gaming's ability to reach vast audiences also makes it a powerful vehicle for social good. 👉🏼 Learn more about why gaming is the perfect channel for raising awareness of #socialgood campaigns: hubs.la/Q02DBCkP0
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You may be aware of the @IAB's recently updated creative best practices for advertising in #gaming, but what impact do they have on campaign results? 👀 👉 Get our new report, packed with creative insights to help you achieve full-funnel success in-game: hubs.la/Q02DxP6Q0
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🕶️ 🎉 We’re kicking off Cannes in style with another major partnership announcement! We’re excited to partner with @Stagwell to collaborate over new innovative formats for bespoke in-game experiences for brands. Read all about it here 👉 hubs.la/Q02C06WN0
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How can telco brands deliver memorable campaigns that connect with customers? 📱🚀 Our research with @Happydemics_ found that #ingameads are ideal for helping #telco brands stand out among competitors, scoring highly in brand identification. Learn more: hubs.la/Q02yPP9T0
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Want people to remember ads showing the latest wheels? 🚗 Research we carried out with @Happydemics_ found that intrinsic #ingameads help auto brands drive strong attention from players. See how they help brands drive impact at every stage of the funnel: hubs.la/Q02xK8wV0
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Thought intrinsic in-game ads only drive success at the top of the marketing funnel? We’ve busted that myth! 💥 Our research with @Happydemics_ found that intrinsic in-game ads drive consumers at every stage. Dive into the full report here: hubs.la/Q02wP0-N0
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Our team is super excited to be heading to #Cannes2024! ☀️ If you want to learn more about how you can work intrinsic in-game advertising into your strategy, schedule some time with us by emailing marketing@anzu.io. See you there! 👋🏼
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🎮🏈 As many #gamers are also sports fans, it’s no surprise that 66% double up on using their devices while watching their favorite match! Our blog looks at why video games are the best playing field for #sports brands to launch in-game campaigns: hubs.la/Q02vSrmD0
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💸🚀 Did you know that intrinsic #ingameads are great at moving players towards a purchase? Hear from our Senior Manager, Research & Insights, Kyle Kramer, as he breaks down some of the key reasons why: hubs.la/Q02vwg7S0
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For those who think #gamers don’t get enough physical exercise, think again! 🏃🏻 Our studies have found that 72% of gamers have a child who plays youth sports, meaning younger players are splitting time between #gaming and real-life activities. Read more: hubz.li/Q02tbdxT0
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🎧🕹️ To promote their new earbuds, which are ideal for #gaming, @Sony decided the best way to reach their target audience would be while they’re playing! Read more in our latest case study: hubs.la/Q02tjBLM0
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