The other major box office story this week belongs to Netflix. Yes, Netflix. For the first time in its history, Netflix has reported box office numbers for one of its films, LA BOLA NEGRA…
- Opening with a $69,375 per-screen average (PSA) across four theaters in LA and NY.
- That’s the second-highest PSA ever for a non-English-language film, behind only PARASITE.
- It’s also the highest PSA ever for a Spanish-language film.
Significant numbers for a film destined to be among the bigger awards contenders this year, but also a historic moment for Netflix. Its commitment to— and philosophy around — theatrical releases is changing right now.
Maybe more stories will be written once NARNIA arrives in IMAX for a 50-day exclusive run, but it’s starting to happen now, and that’s a great thing.