For the first time in thirty years, enterprise software vendors don’t control their own front doors, and most of them just agreed to it voluntarily.
IDC’s Eric Newmark says Salesforce handing its interface to Claude, Slack, and a dedicated coworker agent is the opening move in a much bigger fight: who becomes the landlord of agentic work. Microsoft, Slack, Claude, ChatGPT, and now Meta are all competing for that real estate.
His read: the next platform war won’t be won by whoever builds the best agent, but by whoever controls where humans and agents actually meet.
Read the recent IDC blog for more:
bit.ly/4s4QAop
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ALT A graphic with a blue gradient background features the text: "Salesforce just handed Claude the keys. Who becomes the new landlord?" The image includes the IDC logo in the upper left corner.