Husband, father, philosopher, capitalist Ironman 70.3 triathlete. Impose ta chance, serre ton bonheur et va vers ton risque. A te regarder, ils s’habitueront

Planet Earth
What an epic experience. I’m so proud of my leader and our boys. What a season! This is another test of faith & my clan remain insanely loyal. I’m heart broken but have to stay strong for my heir. He is definitely locked into @Arsenal for life. Generational transfer completed 🥰
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It's hard to get kids to value money. Especially when the perception is that it just there. Writing an article on my recent struggles. Summary if you ask my kids they will say that Dad is ‘broke’, and I reinforce that as much as possible. I find the Nepo 💸 displays vulgar. 🤮
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If you've built anything of value over a 10-year period, you understand that requires an abnormal amount of consistency and effort—something the vast majority of people take for granted. To ensure my clan are focused we believe we in early stage athletics raptures.io/blog/why-we-beli…
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I've been asked many times about my approach to parenting, & possibly creating a guide. Honestly, I'm still figuring things out, but I've always believed in sharing my experiences & learnings. My son calling me Daddy was when I decided to lock in. rapkids.io/blog/my-son-calls…
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I'm going to start dropping my observations and experiences of raising my little clan. Fathering Obi (13), Kaego (11) and Nnenna (9) have been a true calling and blessing, but very much the most challenging thing I have ever encountered.
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This isn’t really a tribe issue it’s a super scale issue. No country on planet earth can outcompete China in raw out driven sectors. I don’t know the answers but everywhere will spend the next few years finding out how to mitigate things.
About 15 years ago, executives from US fruit grower Driscoll’s went to China with a goal of turning blueberries into that country’s next big food trend. The California company dispatched one of its experts to scout farmland in 🇨🇳 Yunnan province, contracted with global blueberry-genetics firms to lock up the best varieties and brought in high-tech growing technologies to mass produce a fruit few Chinese people then ate. By 2020, it was cranking out thousands of tons of blueberries for Chinese supermarkets.  Then it became the latest US company to encounter the buzzsaw of Chinese competition. As tales of blueberry fortunes spread, Chinese entrepreneurs rapidly built farms of their own. They adopted high-tech growing techniques similar to Driscoll’s, even allegedly copying greenhouse designs used by farmers growing for Driscoll’s. They also swiped the company’s patent-protected varieties, a Chinese court has ruled. State banks fed the rush, offering a special category of loans for blueberry growers. Production in China has shot up 25-fold since 2010. In 2021, China overtook the US as the world’s top blueberry grower, and by 2025 its annual production was double what it was in the US. For Chinese consumers, it was a blueberry bonanza. Prices dropped so low — often $3 or less for a 9-ounce container — that state media trumpeted an era of “blueberry freedom,” in which even ordinary people can gorge on a once-exotic fruit. For just about everyone in the blueberry business, though, it has been a knife fight, plagued by IP theft and tanking profits. It is a pattern seen across many industries in China, especially as economic growth slows. Companies in search of new sources of profit jump into promising emerging businesses, using inexpensive state-backed financing to scale up — and sometimes play fast-and-loose with intellectual property regulations. This quickly causes gluts, crashing prices. Such cycles of competition are known in China as involution, and they have transformed the country from a golden goose into a major headache for companies including Nike and Starbucks. Driscoll’s has filed more than 20 lawsuits against companies in China, some of which it has said took its proprietary blueberry plants, propagated them and sold them to rival growers. Some Western fruit companies worked with private investigators who went undercover at plant nurseries, posing as traders or farmers so they could buy plants and hustle them off to labs for DNA testing to prove they were pirated. The “sheer volume of illegal nurseries and plantings means many thousands of illegal hectares will continue in operation as they are, with thousands more to come.” China resisted for decades developing the kinds of large, corporate farms that turned the US into an agricultural powerhouse. Now, with some ingenuity, technology and copycat tactics, it is becoming competitive in more farm products, and big agricultural companies are playing a larger role. It is growing new cash crops such as avocados and durian, and is producing so much tomato paste that Italian farmers launched a protest flotilla two years ago to oppose the unloading of Chinese tomato products in the port of Salerno. Some 60% of the world’s greenhouses were in China in 2019, dramatically increasing fruit and vegetable yields. More recent data puts the figure even higher.  Although China still imports large quantities of soybeans, beef and dairy products, agricultural imports have stagnated in recent years as food output increases. China agreed to allow fresh American blueberry imports in 2020, but expanding domestic production and tariffs have shut US farmers out of the market. “It’s like, welcome to China. Whatever they get into, they just dwarf other countries once they decide to grow it.” 1/n wsj.com/business/driscolls-b…
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As I’ve aged I’ve softened and realize that almost nothing in real life is zero sum. You can choose optionality. APAC is arguably a significant part of Africa’s future, I feel my generation missed the massive globalization shift that recently started closing.
Replying to @JasonNjoku
There is the way the world is and how you want it to be. I am focused on future proofing my ultimate startup. The Njoku kids. I leave it up to you to embrace the future as you will. But don't say I didn't warn you. Stay blessed. 🙏🏾
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I can only future prepare my clan. 10 years ago I felt this. Only now as their 9, 11 & 13 can the real work begin. How? Showing them APAC - as a family last month we were in Singapore, Phuket, Hong Kong and Shenzhen. My kids are learning both Igbo and Mandarin 2-3hrs weekly
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Ultimately we are preparing them to ALL to read STEM degrees from APAC universities. Naturally they’re drawn to the West, but I can balance that with a greater appreciation of the less known parts of the world. At best they can be prepared, what for? I can’t answer that yet. 🙏🏾
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Mazi Chukwuma Jason Njoku retweeted
Last time I was in Japan 🇯🇵, I told her I was going to come back - I am a man of my word. Full circle moment is me realising that slide II, a year I photo of mine has same inscription. Living in one of my favorite cities to visiting my favorite country, again. Just don't die.
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We're vs everyone these days
Hey @PGMOL All good there? Everything alright? I’ll leave it there. 👊🏼
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Experiencing this with my son was one of the most magical experiences of 2026 so far. There have been aplenty. As my boys kick off again we’ve already booked hotels for Madrid 2027🙏🏾😌
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Everyone be guided.
Who made the top 10 in science, reading and maths, according to #OECDPISA? ▶️ Chinese jurisdictions of Beijing, Shanghai, Jiangsu and Zhejiang ▶️ Estonia ▶️ Japan ▶️ Korea ▶️ Macao (China) ▶️ Chinese Taipei ▶️ Singapore ▶️ United Kingdom
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🥶❄️🧊
See you on Sunday Bukayo Saka✍️📝
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I don't even know how my life would be without @m8arteta , he and the @Arsenal team bring me so much joy. I think I want to be in the crowd in March for the match at Stamford Bridge. Glad I have at least 6 months to feast on yesterday's humbling. Glory be.
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Wow @oviosu . Just Wow.
It's matchday! ⚽️ #CHEARS
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Really struggling with this @oviosu . Egbon help your nephew
This Gabriel red card nonsense is as desperate as I’ve seen it get Were the same people crying out for a red card when Calafiori was kicked in the head last week?
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Very confusing. Maybe @oviosu can help unpack it.
Gusto doesn't even go for the ball, he has intentionally kicked Minteh in the head. Should be a red card. Am I doing it right ?
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Mazi Chukwuma Jason Njoku retweeted
3 months ago, I sold my 1st company, Skio, for $105M cash. Now my 2nd company, Icon, just raised $30M to launch something the world has never seen. For $1000, we make 6 human creator ads (no AI, 100% real). We find creators, ship products, write scripts, & edit videos. It's risk-free: - Full refund if you don't love your ads. - You don't pay until you review 6 scripts. - Unlimited human revisions. Today, Icon introduces the world's first Agency. We're not building a normal agency: - We bought a $12M domain. - We're backed by Founders Fund and OpenAI + Google DeepMind leaders. It’s impossible to hire a creative team like ours for even $30K/mo: - Creative Directors who've worked with $100M brands (IM8, Obvi, Ridge). They update our format library daily based on winning ads (street interviews, skits, & 20+ more). - 12+ scriptwriters with $80M in Meta adspend. - 200+ in-house editors who've edited 100K ads. One more thing... We're giving away our internal Google Drive with 1000 winning ads that have driven $100M+ in revenue. You can make $100K copying these ads if you know what you're doing. Want the Google Drive? 1. Retweet this post. 2. Comment "icon". 3. DM me this post’s link & I'll DM you back with the Google Drive. [Bonus] Get 3 free human creator ads if you do the above and we end up working together.
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Baby Nnenna turns 9 today. She hates that I call her that but she’s out of luck as I doubt I’ll ever stop. She’ll always be my baby. She looks like me (thankfully I’m not ugly.). Thanking God for giving Mrs NJOKU and I the opportunity to shepherd my clan into an amazing future.
Made with AI
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