2025 Project Recap, a quick glimpse at some of the projects we shipped last year. Massive thanks to everyone who trusted us to make their stuff look cool. Here's to making more cool things in 2026!

The blades dashboard, my beloved 🥹

So gym strength doesn’t transfer over to kettlebell training, who was going to tell me that

Given in and joined the kettlebell cult, from now on this will exclusively be a kettlebell account

When you say you hate my concepts, this is who you're upsetting btw

Sharing some behind the scenes horrors of this that didn't quite make the cut

Unreal marketing effort here

First full weekend off in months. Limited social media, no design work, all family time. Crazy how much slower life feels when you disconnect from social media. Said it before but it's so easy to get caught up in the rush of whats happening online. Taking a moment to pause and reset has been a wild recalibration, one I didn't even realise I needed. Switching off is hard when you actually enjoy this stuff, fully non-negotiable though.

Real work for real clients

Anyone fancy the Da Ylight disco party?

We show founders the rough stuff early. Scrappy sketches and sometimes ideas we're not sure about yet. Might seem like a risk, but by the time the final brand lands they've been part of every call that got it there. People back what they helped build and often only get to do this process once or twice. Make it fun, keep it messy, it's meant to be enjoyable.

Turning up to the concept call to show them you made the logo bigger

The closer to christmas it gets, the stronger the urge I have for another Skyrim playthrough. Is this feeling mutual?

Do I have any printers on here that can explain why my printer is saying my 6m wide print HAS to be 300dpi even when it’s going to be viewed from a massive distance and no one is going to be up close to it. I’ve always worked off the principal that resolution can drop at scale *especially* when it’s going to be viewed from a distance. Ive never had this issue with other printers, is this a skill issue from me or an overly cautious printer?

Can’t stop watching this everytime it appears in my feed, insane work

One of the best things I ever did was make a Pinterest board with no theme or vibe. Just stuff I think is cool. I've taken inspiration from something in this board and injected it into pretty much every brand we've done. I'm still all in on brand specific moodboards, but pulling inspo from outside the project is how we've found you get brands that break out of their industry’s norms. Also it’s just a massive board of cool stuff which is sick to look at.