MarTech Series@MarTechSeries

MarTech Series covers the Marketing Technology (#MarTech) industry through editorial insights, trends & benchmarks.

 Hawthorne, CA
martechseries.com
Joined November 2016
18,533 Photos and videos
A generic offer with no connection to a guest’s actual behavior still feels generic, no matter how sophisticated the targeting behind it. And guests are already telling us they want something more meaningful. ow.ly/Aa6t5100tw0 #MarTech #MarketingTechnology

Why the Best Loyalty AI Is the AI You Never See

That is where we see the real promise of an agentic approach to loyalty. Better context. Better judgment. More restraint.

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With AI programming, advertising fraud has reached new levels of complexity, and fraudsters can now launch large-scale attacks with ease. Campaigns are being flooded with redundant traffic that provides no value and instead just drains resources. ow.ly/o1I45100tjZ #MarTech

Tackling the AI-Driven Traffic Surge: Protecting PPC Budgets from Sophisticated Bots

The hidden cost of AI fraud is corrupted conversion data sending your campaign optimisation efforts in the wrong direction.

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Learning Copilot Governance sets rules for that influence. It defines which data the copilot can use and where human review belongs. ow.ly/mHlp5100tg6 #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Synthetic Audience Testing: How Marketers Can Pressure-Test AI Campaigns Before Customers See Them

AI learning copilots can suggest courses, role moves, skill gaps and practice tasks based on employee data.

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The organizations that go beyond just the gut check and determine the answers for those five questions will turn AI from a productivity shortcut into a valuable technology that they can stand behind with conviction. ow.ly/u1KH5100tcC #MarTech #MarketingTechnology

Five Questions Every Content Marketer Should Be Asking About AI

Nearly every marketing team uses AI to produce content. What’s rarer is considering it a core part of how they operate.

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ai& Launches ai& video, Extending Inference to Video: From Text and Photos to Custom Models Built on Enterprise Content ow.ly/qUkF5100A3Z #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

ai& Launches ai& video, Extending Inference to Video: From Text and Photos to Custom Models Built...

ai& launched ai& video, an AI video generation service that turns text, photos, and existing video clips into new footage.

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Nexxen and Brainlabs Leverage Smart TV Home Screen Advertising to Expand Audience Reach ow.ly/fj9Y5100A1Y #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation
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AI visibility tool with an MCP server and autonomous content agents: Limelit gives AI agents 211 tools to automate GEO workflows, free to start ow.ly/hT6P5100A0H #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation

AI visibility tool with an MCP server and autonomous content agents: Limelit gives AI agents 211...

Limelit, the agent-first generative engine optimization (GEO) platform from Limelit.co, gives marketing teams an AI visibility tool with a Model Context Protocol (MCP) server that does the work.

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Aurora Mobile’s EngageLab Brings AI Beyond the Send Button with Agent Email, Letting AI Agents Receive and Answer Customer Replies at Scale ow.ly/ghsy5100zVO #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Aurora Mobile's EngageLab Brings AI Beyond the Send Button with Agent Email, Letting AI Agents...

Aurora Mobile Limited, a leading provider of customer engagement and marketing technology services.

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GeeLark Expands Cloud Phone Workflows with API, CLI, and MCP Support ow.ly/6PIp5100yNw #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

GeeLark Expands Cloud Phone Workflows with API, CLI, and MCP Support

For example, a team building an internal operations dashboard can incorporate profile creation and launch actions into that interface. This gives developers the flexibility to build around their...

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Best AI Tools for Visual Content Creation (2026): CapCut Named a Top Choice for Creating Engaging Images and Videos by Consumer365 ow.ly/1qO45100yIu #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Best AI Tools for Visual Content Creation (2026): CapCut Named a Top Choice for Creating Engaging...

Consumer365 has recognized CapCut as a top choice for visual content creation in 2026, highlighting its collection of AI-powered tools for image generation, video creation, and visual editing.

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Golden State Warriors Name RingCentral Official Agentic AI Powered Voice Platform for Fan Engagement ow.ly/3Qcm5100yHT #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Golden State Warriors Name RingCentral Official Agentic AI Powered Voice Platform for Fan Engagement

RingCentral, Inc., a global leader in AI-powered customer engagement, and the Golden State Warriors announced an expansion of their decade-long partnership

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Madhive Selects AdImpact to Bring Competitive Spend Data To Local Media ow.ly/I9oC5100yhC #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Madhive Selects AdImpact to Bring Competitive Spend Data To Local Media

Madhive, the only advertising platform purpose built for local performance, announced today that it has partnered with AdImpact to bring competitive spend data to the local media ecosystem.

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Peec AI Launches Peec Agent and Expands Actions So Marketing Teams Can Act on What AI Search Says About Their Brand ow.ly/G4Rv5100yg4 #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Peec AI Launches Peec Agent and Expands Actions So Marketing Teams Can Act on What AI Search Says...

Peec AI, the AI search platform used by more than 3,500 companies, announced the launch of Peec Agent and a significant expansion of actions.

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8×8 Accelerates Product Innovation with Appointment of Boris Grinshpun as Global Vice President, Product Management ow.ly/FIK45100tAs #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

8x8 Accelerates Product Innovation with Appointment of Boris Grinshpun as Global Vice President,...

8x8, Inc., a leading global business communications platform provider, has announced the appointment of Boris Grinshpun as Global Vice President, Product Management, effective October 12, 2026.

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Impartner Named a Leader in G2’s Enterprise PRM Grid, Ranked No. 1 in Mid-Market Through-Channel Marketing ow.ly/qatS5100tyw #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Impartner Named a Leader in G2’s Enterprise PRM Grid, Ranked No. 1 in Mid-Market Through-Channel...

Impartner, the world’s leading partner revenue orchestration platform, received significant recognition in G2’s 2026 software rankings.

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Disco Launches Pre-Purchase, Bringing Advertiser-Funded Cash Back to Shopify Checkout ow.ly/J9y651007ra #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Disco Launches Pre-Purchase, Bringing Advertiser-Funded Cash Back to Shopify Checkout

Disco, the AI-powered commerce media platform, announced the launch of Disco Pre-Purchase, a new format that places an advertiser-funded cash-back offer directly inside checkout environments.

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Introducing AgentSpot: From Chatbots to Multiplayer AI ow.ly/6lC651007qH #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Introducing AgentSpot: From Chatbots to Multiplayer AI

ThoughtSpot, the Data and AI platform company, launched AgentSpot bringing Multiplayer AI to the enterprise. AgentSpot lets people and goal-based agents work side by side as a trusted AI workforce.

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ModelOp Takes Control of Enterprise AI Agent Sprawl with Expanded Microsoft and Amazon Integrations martechseries.com/predictive… #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

ModelOp Takes Control of Enterprise AI Agent Sprawl with Expanded Microsoft and Amazon Integrations

ModelOp, the Enterprise AI Command Center for Fortune 500 and Global 2000 enterprises, today announced its newest release, ModelOp Center 3.5. With deeper out-of-the-box integrations across Microsoft...

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Templafy Launches Templafy Team, Enabling Professionals to Build and Share Their Own Document Agents ow.ly/vWvX51007na #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Templafy Launches Templafy Team, Enabling Professionals to Build and Share Their Own Document Agents

Templafy, the agentic document generation platform, announces the launch of Templafy Team, a new offering that enables professional teams to build, customize and share their own purpose-built...

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Qlik Brings Governed Business Context and Analytics Workflows to Claude ow.ly/6P9g51007ma #MarTech #MarketingTechnology #MarketingTech #AdTech #ContentMarketing #MarketingAutomation #MarketingInnovation

Qlik Brings Governed Business Context and Analytics Workflows to Claude

Qlik® announced the availability of its Model Context Protocol (MCP) server through Anthropic’s Claude Directory.

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