SFA exists to promote policy and advocacy to enact fairer policies that favor the growth of this sector while bridging the gap through collaborative partnership

Nairobi Kenya
🤝No founder scales globally alone—networks and platforms make all the difference! 👉 Which trade platforms, associations, or business networks have helped your business grow? Drop their names below and let’s build a resource list for founders! #SFA #FN #FPA #FC
45
🌍✨ #TradeThursday Small businesses grow faster in strong ecosystems 🚀 Trade platforms & networks connect you to: ✅ Buyers ✅ Funders ✅ Partners 💡 Are you plugged into the right networks to scale globally? Drop your go-to platform/network below 👇
1
39
#TipTuesday Trade platforms help you showcase your business beyond borders at minimal cost. 💡Consistency in showcasing your products online builds trust with international buyers. 👉 Which trade platform or network has worked best for your business growth?
23
✨ SFA UPDATES are here! ✨ Stay connected with the SME Founders Association for the latest news, opportunities, and insights shaping the world of entrepreneurs and small businesses. 🚀 👉 Follow us, engage, and grow with a network of founders! mailchi.mp/smefoundersassoci…
20
🚀 It’s #TradeThursday! Small business owners, here’s your chance to shine. ✨ 💼 Showcase your products/services 🌍 Connect with new customers & partners 🤝 Grow your business community Drop your business link or offer below ⬇️ Let’s trade, support & thrive together! 💪 #SMEs
1
35
#TipTuesday 👉 Export documentation doesn’t have to be overwhelming. Always start with the basics: Commercial Invoice, Packing List, Certificate of Origin, Export License. 👉 Have you ever faced delays of documentation errors? Share your experience.
38
🚀 SFA UPDATES are live! Get the latest news, opportunities & insights for entrepreneurs & SMEs. Stay connected, stay growing. 🌍✨ mailchi.mp/smefoundersassoci… #SFAUpdates #SMEFounders #Entrepreneurship
15
🌍💼 #TradeThursday SMEs are the backbone of local and global trade. Whether you’re exploring new markets, finding partners, or scaling your exports, every step you take adds to your growth story. 🚀 👉 What’s one trade opportunity you’re exploring this month? Share ⬇️
20
#TipTuesday Strategic partnerships can reduce costs and risks when entering new markets. 💡 Attend trade fairs and missions – they’re powerful ways to find partners and buyers. 👉 If you could enter any African/global market today, which one would you choose and why?
18
Happy Monday, Founders! 🤗 Welcome to a fresh new week of opportunity! Here’s what’s happening in our SME community 🌟 Check out our latest newsletter for exciting updates on upcoming events in our community this week! 👇🏾 mailchi.mp/smefoundersassoci… #SMECommunity #Founders #SFA
17
✨Before exporting, assess if your product meets quality standards and if you can scale production consistently. 💡Start small by identifying one regional market where demand is clear. 👉 What’s the biggest challenge you face when exporting your products/services?
26
Happy Monday, Founders! 🤗 Welcome to a fresh new month of opportunity! Here’s what’s happening in our SME community 🌟 Check out our latest newsletter for exciting updates on upcoming events in our community this week! 👇🏾 mailchi.mp/smefoundersassoci…
18
💡 Tip Sell the Outcome, Not Just the Product People don’t buy features—they buy results. Show how your offer moves them from where they are ➡️ to where they want to be. ✨ Don’t say, “We offer coaching.” Say, “We help you land your next leadership role in 90 days.”
15
Happy Monday, Founders! 🤗 Welcome to a fresh week of opportunity! Here’s what’s happening in our SME community 🌟 Check out our latest newsletter for exciting updates on upcoming events in our community this week! 👇🏾 mailchi.mp/smefoundersassoci… #SMECommunity
11
🚀 It’s #TradeThursday! This week’s focus: Referral Triggers 🔑 Your next big client could come from your network. Who can you refer today? #FoundersNetwork | #BusinessGrowth | #Networking
12
🚀 Tip: Launch Fast, Learn Faster Speed wins—but feedback fuels growth. Don’t wait for perfection. Launch early, listen closely, improve fast. 👉 Talk to 3 users this week. Ask: “What’s confusing or frustrating?” Then fix it fast...bit.ly/FoundersConversation_… #LaunchLearnRepeat
23
🚀 SFA UPDATES are here! Stay connected with the SME Founders Association for the latest news, opportunities, and insights to help your business grow. ✅ Community Highlights ✅ Business Tips & Resources ✅ Upcoming Events 👉 Don’t miss out! mailchi.mp/smefoundersassoci… #SFA
14
🚀 #TradeThursday is here! 🚀 Founders, let’s put your hard work in the spotlight. 💡 Drop a comment introducing your product or service — tell us what you do, who you help, and how people can connect with you. Let’s grow together. 🌱 👇 The comment section is your stage!
17
🎯 Tip: Start by Solving One Clear Problem Clarity beats complexity. Focus on one core problem your product solves—it sharpens messaging, aligns your team & drives faster traction. Join us this Thursday from 10am for more insights on this subject bit.ly/FoundersConversation_…
13
Happy Monday, Founders! 🤗 Welcome to a fresh week of opportunity! Here’s what’s happening in our SME community 🌟 Check out our latest newsletter for exciting updates on upcoming events in our community this week! 👇🏾 mailchi.mp/smefoundersassoci… #Founders #SMEFounderAssociation
14