#ZoraAndGlorysDad. Founder of @iPullRank. Consultant to F500. Marketing Technologist (AI focused). Keynote Speaker. Rapper. GOAT.
Brooklyn, NYC
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I changed my handle from @iPullRank. I am now @VeryWellVersed.
@iPullRankAgency is now @iPullRank.
Tell everyone that you know.
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One of the smartest things I’ve done lately is make @duolingo disable instagram and Facebook on my phone until I do my daily Spanish lesson.
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Oooh!
Google Search Console has AI visibility data! We have been going through a very painstaking and manual process of gathering and analysing that data for a number of our tests where there was a strong AI visibility hypothesis.
Punchline: we're detecting AI visibility impacts with statistical confidence for the first time.
Ever since we rolled out experiments that focused on AI clicks the top question we've been asked is "what about visibility?".
Well...
One problem with most AI visibility tracking is that there is no way to tell whether the numbers are changing because of things you did, or just because of <gestures wildly>.
Look at the purple line in this chart - growing both before and after the website change (dotted line) - it's only by running a controlled test where a control group is unchanged (producing the pink forecast line) that we can see that there is causality. The change we made helped!
The purple bar shows the uncertainty but also the statistical confidence with credible interval.
This is a big deal!
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Things are heating up on the information superhighway.
Not just PHP. Node.js has also announced security releases for October 21, with HIGH-severity vulnerabilities affecting its 26.x, 24.x and 22.x release lines.
If you run either stack in production, keep an eye on official advisories and apply patches promptly.
Security maintenance doesn't stop at your application code. Your runtime matters too.
Node.js advisory: nodejs.org/en/blog/vulnerabi…
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Mic King retweeted
Woke up thinking about this defensive sequence…
If the Sixers can get this kind of buy-in from everyone, the sky is the damn limit. This is picture perfect from everyone. Look at the rotations, capped by a LeBron block. Just perfection. I’ve watched it at least 100x. Wow.
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They big mad. #sixersIn4
“They went and got LeBron…go get Jesus, he ain’t gonna save you. Still Knicks in five.” Knicks fans perfectly on brand to start the season 😂
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I'm impressed at how many different handshakes @KingJames can remember.
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The conference SEO Week is now known as Relevance.
The video below explains why we made the change.
We are back April 6-8th. If you want to learn what people will be talking about in AI Search for the rest of the year, this is where to go.
Get your tickets at relevanceconf.com
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Man some of the stuff in Anthropic's IPO S-1 is wild...
'sufficiently advanced systems could
discover methods of transmitting information, matter or autonomous systems backward in time, potentially
allowing future AI systems to influence events preceding their own creation.'
Community note
The quoted text and screenshot are not from Anthropic's S-1; media reviews of the confidential filing describe existential risks and model behaviors like resisting shutdown but not time travel, and no public S-1 has been filed on EDGAR.
theverge.com/ai-artificial-…
iposcouter.com/anthropic-ipo-…
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Big news: You can sign up for OppAlerts for free, on all account levels. It's the _only_ semantically-relevant monitoring/PR/link prospecting tool, needed for AI, on the market.
As of now, there are no trial restrictions.
All plans are also discounted 25%, until Nov 13, only. I also have 10 plans for 50% off. Once they're gone, they're gone.
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Brand, link context, and mention context matters far more to AI/LLMs than it ever did with search, and this is exactly the tool you need for evolving from SEO to AI Search Visibility.
OppAlerts has over 75 different types of link and partnership opportunities, all allowing for the same relevance-based search that defines the most important ranking factor in LLMs: semantically _relevant_ backlinks and mentions.
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Put in your brand and competitors (optionally connect up to Claude/Codex using MCP), and use it however you'd like for two weeks using your own data for you and your clients.
You'll get an email each business day walking you through the setup and different ways of using it.
Sign up, use it for a day or two, then reach out to schedule a video call with me. We can work on your setup and run searches using live data tuned to your campaigns. That's a much more useful conversation.
>>> Link is in the top comment. <<<
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p.s. If you saw last week's research, the semantically-relevant backlink profile data comes from the same database of over 75 million qualified prospects, news, etc. filtered from over 4 billion web pages so far. Each day, over 50 million pages are analyzed each day, filtering and categorizing the top ~million into the database.
p.p.s. I hesitated to offer this. Each trial costs me real money in API usage, and getting it done right took a lot of work. But after last week's research, far more people asked for demos than I expected. I really wanted to give you a way to try it for your own business.
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I always appreciate when @jdevalk promotes my stuff.
SEO Week has been renamed to “Relevance.” SEO became GEO became “relevance engineering.” Nice wordsmithing, but relevance has been the core of marketing for a hundred years. And from an SEO perspective, the new name is less relevant. 🧵
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Mic King retweeted
Stop feeding your trauma. Every time you ruminate, you’re just deepening the neural pathways that keep you stuck.
You are the architect of your mind. If you want a different outcome, stop the cycle, redirect your attention, and start feeding the narrative you actually want.
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