Cloudinary helps more than 4M users and 11k brands manage, transform, optimize, and deliver engaging visual experiences at scale.
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Hand your media pipeline over to AI agents with Cloudinary MCP. 🤖⚡
• Upload & organize assets
• Auto-tag & analyze content
• Moderate & transform via prompts
• Exact MCP tool calls included
6 automated workflows to try:
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Great video is an investment. Its ROI depends on efficient delivery.
Automated format selection and bitrate optimization can cut video payloads by up to 77% without sacrificing visual quality.
Get more from every video:
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Thanks to everyone who swung by our booth at @Shoptalk Fall in Nashville to see a live transformation demo – or joined us for drinks at our Hats & Hits event, co-hosted with our fantastic partners Domaine, @Klaviyo, and @syndigoLLC. We loved meeting y’all! See you next year!
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Only using the Cloudinary Video API for basic delivery? You’re leaving 80% of its power on the table. ⚡️
From AI gravity smart-cropping to auto-captioning, here are 7 features you should be using:
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Hardcoding an image model assumes every request looks the same. They do not.
What happens when the agent picks instead:
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Cloudinary helps teams move faster across the content lifecycle. See how @Mattel, @PUMA, @@PaulSmithDesign and @AMCTheatres are rethinking DAM, turning it from a passive repository into a strategic engine.
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Smooth View Transitions fall flat if your high-res image takes 2 seconds to load mid-animation. ⚡️
See how to pair the native View Transitions API with Cloudinary f_auto, q_auto, and g_auto for a 60fps image gallery:
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Peak holiday periods once challenged Mattel’s online presence. See how Cloudinary helped Mattel deliver 80% faster load times, automate 4M+ asset transformations, and create happy holiday memories for families worldwide:
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Today marks the start of European AI Innovation Month, so here’s a recap of how the EU AI Act likely affects organizations that publish AI-generated or AI-manipulated images, audio, video, or text that reaches people in the EU 🇪🇺
As of August 2, 2026, the EU AI Act's transparency provisions, Article 50, apply to many organizations publishing digital content into the EU market.
Here's a look at what Article 50 addresses, how the requirements differ by AI system and content type:
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Fifty uploads, consistent tags, same transformation on each. An afternoon of forms, or one sentence to Claude.
Setting up Cloudinary MCP:
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Less time managing assets. More time putting them to work.
Discover how Cloudinary DAM Agents automate asset organization, search, moderation, and workflows.
Watch the on-demand webinar:
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Most brands personalize the email text. @BoggBag personalized the image itself, using Klaviyo and Cloudinary.
Setup took 5 minutes. Engagement jumped 19%. Get the full story from their CRM lead:
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UGC brings authentic social proof that studio content can’t always match.
The challenge? Uploads vary in format, ratio, and quality. Automation makes UGC ready to deliver at scale.
Watch the on-demand webinar: okt.to/oy0k7r
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Imagery is central to the food delivery experience.
Cloudinary helps @Grubhub’s 415k+ merchants showcase delicious dishes, managing 400 million merchant images and delivering 60–70 billion impressions.
Feast your eyes on the case study:
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Flux today. GPT-Image tomorrow. Recraft next?
You shouldn’t have to rebuild your image workflow every time you switch AI models.
One API gives you the flexibility to choose, generate, manage, and deliver.
Build it with Python: okt.to/39P68m
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When a product needs explaining, show it.
Video makes complex features easier to understand right on the product page. Sometimes the clearest product description isn’t a description at all.
Watch on demand:
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As channels get more crowded, retailers need organized customer data to act faster, personalize outreach and improve interactions as needs change.
Get actionable insights in our new report:
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Our 2026 Global Retail Survey found retailers are all in on video, but operations are catching up. 62% plan to deliver more video this year, while 45% say performance impact on sites and apps is their biggest challenge.
Find out more 👉.
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How mature is your video strategy?
Find out in just 3 minutes. Get your Video Maturity Score, uncover your biggest opportunities, and see your next best move for scaling video.
Take the free assessment:
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