The way misfit research was/is funded in the real world is via self-funding.
Famous examples: Wrights, Marconi, Goodyear, Nobel, Appert, Newcomen, Gutenberg.
We realized that (to our knowledge) nobody had unpacked where the money for “misfit research” — work that is a poor fit for academia, startups, or large companies — was coming from.
So I wrote a short but hopefully comprehensive overview.