YOO New WILD AF Google Ads Reverse Uno Card Opt In To Opt Out Setting In Billing LOL.
If You Dont Check That Box That Says "Opt Out Of Automatic Threshold Increases" Then Google Will AUTOMATICALLY Change How Often Your Charged Based On Your Spend Pattern.
So LITERALLY Every Single Thing In Google Ads Is "Opt Out", Like You Have To Find The Box That Is Checked And UnSelect It, But When It Comes To Charging You, Its Opt In To Opt Out BWHAHAHAHAHA WTF?!?!?!. Back Story Below.
Back Story
So We Have A Client That Intentionally Wants His Google Ads Charges In $500 Increments. He Is A Long Term Client And We Have Had This Way For The Last 5 Years. Then Just This Month His Card Got Charged $25,000 At Once. He Thought It Was A Scam Actually. Then I Found This Setting And We Switched It Back.
I Did Go Back And Forth With Him And Searched All Of Our Inboxes And He Did Get An Email. But Here Is The Other Thing And Is What Happened. The Cadence At Which Google Sends Different Emails To Small Business Owners These Days Is Literal Insanity. Everyone Gets Like Min 20 Different Google Product Emails A Day. So They Missed Email Because It Seemed Like Spam In The Sea Of Other Google Ads And Google Emails They Get These Days. Its A Problem. Both Things!