Media reporter for @SBJ. Ramblin' Wreck from Georgia Tech. Sports documentary nut job. Rapidly declining pickup basketball player.

Charlotte, NC
And tough to argue with the business success of the @valkyries Led the WNBA in sponsorship revenue in the franchise’s 2nd season Only WNBA franchise to sell out every home game in each first two seasons New WNBA benchmark by securing over 12,000 season-ticket holders
Gabby Williams is your WNBA Finals MVP 👑 She did it all for the Valkyries in Game 7, scoring 30 of 68 points (44%) the highest percentage ever for a player in a Finals clinching win! In addition to leading the team in scoring she held the Dream to 2-9 shooting as the primary defender, with 2 steals and 4 blocks 💪💪
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NEWS: Big 12 commissioner Brett Yormark is leaving the conference for another opportunity, sources tell @SBJ. Yormark will stay on through Jan. 31, 2027. Yormark helped re-imagine the conference during his four-plus year tenure, expanding westward and securing the league’s future with forward-thinking media rights deals.
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1.68 million viewers in October. Was much better times for Fox News viewership data in the lead up to the 2016 election
If next week is an electoral earthquake, this fall's Fox News ratings decline is a foreshock.
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Sources tell SBJ that Nate Smeltz, who's been TNT Sports Senior VP for talent relations, global communications, client events & partnerships, will be departing Skydance before the end of 2026 Smeltz's profile/role had grown significantly, and he should be a senior exec in demand
David Berson sets his leadership team within new Skydance Global Sports Group, including a new role for @JeffGerttula sportsbusinessjournal.com/Ar…
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Brian Rolapp's first major deal with the @PGATour. Visa is coming aboard in a massive sponsorship that sources expect to be in the high eight figures annually. It'll get OMP status, be a sponsor of the new Tour Championship and 3 Challenger events. sportsbusinessjournal.com/Ar…
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ALT Fantasy Football Sjsu GIF by San Jose State Spartans

Troy Aikman: “I would say there’s a 50-50 chance (he won’t do TV next year.” Speaking at Peter King book signing “The Game” in Dallas…
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Heard same. Might trickle up some with Big Data Alex here first ⬇️
Source familiar: Early TV ratings numbers for Fox's World Series Game 4 -- yesterday's 12 inning thriller -- showing around 13.5 million viewers. That's higher than Games 1 & 2 and well above 2022 and 2023 (pre-Dodgers) World Series averages. Final numbers expected tomorrow.
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lol
Clay Travis claims The Cheesecake Factory was a childhood luxury. Except it didn't open in Nashville until he was 26. @Timodc and @PabloTorre investigate the curious case of his restaurant nostalgia: “We are now swift boating Clay Travis for Cheesecake Factory stolen valor.”
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In terms of estimated advertising revenue for Fox during its MLB postseason coverage, based on remainder of World Series, per @GuggenheimPtnrs: 🔲5 games = $275 million in ad revenue (full postseason) 🔲6 games = $324 million 🔲7 games = $373 million
The Rays' win in Game 4 is HUGE for Fox in keeping up with not just viewership, but ad dollars. New report from @GuggenheimPtnrs notes during World Series on Fox: 🔲Around 80 ad slots per game (30 seconds each) 🔲$550,000 per unit 🔲30% premium for Games 6, 7
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The Rays' win in Game 4 is HUGE for Fox in keeping up with not just viewership, but ad dollars. New report from @GuggenheimPtnrs notes during World Series on Fox: 🔲Around 80 ad slots per game (30 seconds each) 🔲$550,000 per unit 🔲30% premium for Games 6, 7
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More games on national TV networks this season, but up is up right now
Through 8 weeks total viewing of College Football is up +1% over last year’s record-setting pace. I’ll keep updating this but the trend isn’t going to change much at this point.
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With the money F1 got from Apple vs. any other offer, they ain't leaving before 2030. But the series has felt borderline invisible in the U.S. sports zeitgeist this season. And championship likely over before Vegas race.
F1 intends to see Apple deal through 2030 and "hopefully beyond," Liberty Media CEO says axios.com/2026/10/27/f1-appl…
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3 yet-to-be-built, domed NFL stadiums on here for men's Final Four.
The NCAA has announced the finalists to host the men's and women's Final Fours from 2032-36. Men's: Denver, Houston, Indianapolis, Kansas City, Las Vegas, Nashville, New Orleans Women's: Detroit, Indianapolis, Las Vegas, Minneapolis, New Orleans, Phoenix, San Antonio
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