Get better at X. Get better at business.
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Just unveiled at @advertisingweek New York 🚀
Introducing X Lift, our new AI-powered ads product bringing together our three core pillars of speed, scale and intelligence. Simplify campaign setup by setting your destination and goal and watch your business grow.
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Three Sunday wins. One hour on X. 🏈
By 4 PM ET, the Bears', Browns' and Steelers' victories drove 137.7K posts, 80.9M impressions and 1.2M engagements as fans turned wins into real-time conversation.
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NBA Opening Night came in hot 🔥
Fans showed up in a big way, driving +28% more posts vs. last year’s opener. Follow the games and the conversation in real time in NBA Gametime on X.
nitter.siddz.com/i/nba?s=20
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Business retweeted
When you see a trending stock or crypto ticker- written with a dollar sign- tap it, select Interactive Brokers, and go directly to our platform to trade. Open a qualifying account using a Cashtag to get $100.* ibtweet.com/CashtagX10op @Xbusiness
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First impressions are everything. Make yours count.
Create and launch beautiful ads to capture attention and drive real results on X.
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Real-time action = real-time conversation on X 🏈
Drake Maye's 5 TDs and the Packers' rivalry win combined with Marvin Harrison Jr.'s trade made for a huge hour on X for NFL fans - generating 176.8K posts and 1.6M engagements.
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For brands, the biggest moments create powerful opportunities to reach engaged audiences 🚀
Football fans are more tapped into X than ever for NFL news. @AdamSchefter’s post breaking the Marvin Harrison trade drove over 25M impressions and 88k engagements.
Breaking: the Arizona Cardinals are finalizing a deal to trade WR Marvin Harrison, sources tell me and @RapSheet.
The team informed Harrison this morning that he will be inactive for Sunday’s game vs Detroit as details of the trade are finalized.
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Beautiful Ads, built for X: what to run, what to leave out and how to check every ad before it goes live.
Save your seat 👇
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Cashtags on X help investors explore market conversations related to stock and crypto tickers. Tap a stock or crypto ticker on X and choose IBKR from the menu. Earn $100 when you open a qualifying account.* @Xbusiness
ibtweet.com/CashtagX4op
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The future of fandom is NOW ‼️
A special thank you to the best and brightest in sports for a conversation on innovation and Gametime on X.
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All the action, all in one place.
Gametime on X gives brands a new way to actually be part of big moments, not just the commercial break that comes after them.
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"The one thing about social media and particularly X is that it's a two-way conversation" - NBA's Teddy Kaplan, VP, Head of New Media Partnerships
With Gametime on X, fans, athletes and brands come together all in one place.
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X is setting the pace for the future of sports fandoms.
"Gametime is doing a great job of anticipating what fans want before they even know they want it" - Major League Baseball's Alex Cadicamo, VP, Media Business Development & Strategy
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"Gametime combines real-time play-by-play with the X feed, bringing fans closer to both the action and the conversation" - Mitchell Smith on the power of sports fandom on X
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It's Gametime!
X's Global Head of Content Partnerships @MLS_X_ is sitting down with leading voices in sports to talk the future of fandom on X.
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The greatest minds are on X 💡
Incredible session with @advertisingweek’s Lance Pillersdorf in conversation with @Monique_X and @MorganStanley’s Wealth Management CMO Andrea Zaretsky on the rapid innovation happening at X.
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