I can’t believe how many domain investors use meaningless metrics to value a domain name.
“It’s registered in 250 extensions!”
Who gives a shit? I sure as hell don't.
How many of those registrations represent successful businesses?
That’s the question.
You will be counting domainers buying the same crap in different extensions.
You will be counting businesses protecting their brands.
Who gives a shit?
Neither tells me what someone can build on the name. Neither tells me about value.
Tell me there are 80 successful businesses using that name across other extensions. Now you’ve told me something meaningful. There are audiences. There are commercial uses. There are businesses making it work.
Registration alone proves none of that.
It's meaningless besides being silly.
“It was registered in 1995!”
So what? Again, who gives a shit? It doesn't make the domain worth one penny more!
It either means something or it doesn’t. It either has an audience or it doesn’t. Can a company build its WORLD HEADQUARTERS on it? Or not??
Stop measuring what’s easy to count while ignoring what actually matters.
The mines are open. You can walk in and register names all day long. And many will still walk out with worthless garbage because, after all these years, they don’t know what they’re looking for.
Following other people's mistakes doesn't help you pick a winner.
I post the names I acquire so you can see my thought process. What I believe has value today. What I believe could have value tomorrow. What a builder could use. What a business could grow into.
I’m looking for audiences, commercial purpose, and the foundation for a company’s world headquarters.
I stay away from swampland with no audience.
Counting how many other people bought the swampland doesn’t make it valuable.
The name itself is the only thing that has value ir not. None of the other bullshit counts.
I can find pigeon shit registered in hundreds of extensions all day long.
The only ones that care are the ones that own the pigeon shit.
So if you don’t own pigeon shit, stop using other people’s pigeon shit as a valuation metric. It makes you look like a rookie.