โ๐๐๐ฆ๐๐ฌ ๐ญ๐ก๐๐ฆ๐ฌ๐๐ฅ๐ฏ๐๐ฌ ๐ฌ๐ก๐จ๐ฎ๐ฅ๐ ๐๐ ๐ฆ๐๐๐ ๐๐ฒ ๐ฉ๐๐จ๐ฉ๐ฅ๐, ๐๐๐๐๐ฎ๐ฌ๐ ๐ข๐ ๐๐ง ๐๐ ๐ข๐ฌ ๐๐๐๐ข๐๐ข๐ง๐ ๐ฐ๐ก๐๐ญ ๐ฒ๐จ๐ฎ'๐ซ๐ ๐๐ฑ๐ฉ๐๐ซ๐ข๐๐ง๐๐ข๐ง๐ ๐ญ๐ก๐๐ง ๐ข๐ญ'๐ฌ ๐ง๐จ๐ญ ๐ญ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ ๐ฌ๐ญ๐จ๐ซ๐ฒ ๐ญ๐ก๐๐ญ ๐ก๐๐ฌ ๐ฆ๐๐๐ง๐ข๐ง๐ ๐ญ๐จ ๐ก๐ฎ๐ฆ๐๐ง๐ฌ.โ -
@IrenaPereira
Irena Pereira is the CEO of Infinite Realms, and also the CEO, Creative Director & Founder of Unleashed Games in partnership with the legendary Mitch Lasky, former partner at Benchmark SPEEDRUN by Andreessen Horowitz (A16Z).
โ๐๐ฅ๐๐ฒ๐ ๐ซ๐จ๐ฎ๐ง๐๐ฌ ๐๐ซ๐ ๐๐ฆ๐ฉ๐ญ๐ฒ. ๐๐ข๐๐ฌ ๐๐ซ๐๐ง'๐ญ ๐๐จ๐ง๐ง๐๐๐ญ๐ข๐ง๐ . Kids are learning how to shoot each other. And the fastest way to solve that is by creating the most potent connection medium, which is ๐ฏ๐ข๐๐๐จ ๐ ๐๐ฆ๐๐ฌ, based on the gameplay patterns of the most successful video game of all time. It was successful because ๐ข๐ญ ๐ฐ๐๐ฌ ๐ ๐๐ซ๐ข๐๐ง๐๐ฌ๐ก๐ข๐ฉ ๐ฆ๐๐ค๐ข๐ง๐ ๐๐ง๐ ๐ข๐ง๐.โ
Unleashed Games was funded by Andreessen Horowitz, and has launched the social game, Haven.
โIt was really that social mission that inspired Haven and the creative effort has always been defined by its core social mission, which is how to bring people together.โ
Irena advocates gaming as the most secure medium of social interaction:
โTechnology creates ๐๐๐๐๐ฌ๐ฌ๐ข๐๐ข๐ฅ๐ข๐ญ๐ฒ for social interaction for people from all sphere - for folks with disability, mental health challenges, ones that they can't get out of bed but they'll get online they'll take those five steps to a computer and connect to their friends when they're maybe in the heat of depression, or somebody with cerebral palsy who lives in a wheelchair, cannot walk and talk, but they can use adaptive tools to communicate and play video games.โ
A journey from World of Warcraft and Monopoly GO to building Infinite Realms and Unleashed Games, Irena explores what happens when AI, storytelling, gaming and human connection converge.
The conversation also highlighted the social mission of Infinite Realms, โan entertainment infrastructure companyโ, highlighting one of the key areas in the gaming industry - the IP:
โIt's a way for authors to entrust their original IP, which is their livelihoods, their craft, their legacy into an AI framework that keeps it secure and safe, but also enables an accelerated adaptation of their work, which is one of the hardest things to do in entertainment.โ
โWhat is it that weโre doing for the sake of money to our culture and to our society?โ
She leaves us with one of the most provocative moments from this conversation, with a very positive perspective:
โWe can create one of the most technologically capable generations hand-in-hand with AI to where they can ๐ซ๐๐ฏ๐จ๐ฅ๐ฎ๐ญ๐ข๐จ๐ง๐ข๐ณ๐ the world.โ
Watch full episode live in my YouTube:
piped.video/watch?v=KQhOz4ORโฆ
#futureofgaming #socialgaming #digitalstorytelling #intellectualproperty #virtualgaming #immersiveexperiences #techleadership #womeningaming
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